digital marketing agency in Gurgaon

Elan (Marketing Strategy)

Elan Store is an online fashion and lifestyle brand offering stylish, trend-driven products for modern consumers. The brand focuses on delivering quality designs, competitive pricing, and a smooth online shopping experience for customers across India. Over the past two years, we partnered with Elanstore to transform their digital advertising into a scalable, profit-driven growth engine. Through a strategic multi-channel approach and continuous optimization, Elanstore achieved consistent revenue growth while maintaining a strong return on ad spend.

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DELIVERED KPIs

Strategy & Planning

Data-driven marketing strategies aligned with business goals for sustainable and measurable growth.

Paid Ads

We developed full-funnel campaigns to drive awareness, retargeting, and repeat purchases.

Automations

Smart automation workflows to generate sales and direct user notifications to promote upcoming offers.

Reporting

Clear, actionable performance reports that track growth, ROI, and campaign effectiveness.

Email Marketing

Targeted email campaigns to retain customers, and increase conversions.

Our Strategy:

Performance Marketing for Fashion & Lifestyle Brands

We developed a multi-channel digital marketing strategy focused on increasing brand visibility, driving online sales, and attracting high-intent fashion audiences through performance-driven advertising campaigns.

We focused on conversion-driven campaigns and high-intent audience targeting

We targeted fashion-focused audiences, online shoppers, and high-intent customers through WhatsApp-focused Meta Ads campaigns designed to increase engagement, improve customer communication, and drive product inquiries. Our strategy combined visually engaging creatives, promotional messaging, and conversion-focused campaigns to strengthen brand visibility and improve sales performance.

Elan store marketing campaign performance stats and sales growth

We improved customer retention through strategic email marketing campaigns

Our email marketing campaigns focused on customer engagement, promotional communication, product updates, and retention-focused strategies designed to strengthen customer relationships and encourage repeat purchases.

Elan store marketing campaign performance stats and sales growth
Elan store marketing campaign performance stats and sales growth

Stronger engagement and improved online sales performance

Through WhatsApp-focused Meta Ads and email marketing campaigns, Elan achieved stronger customer engagement, improved brand visibility, increased product inquiries, and more consistent online sales growth.

Objectives at Hand

Increase online sales and Improve CPA

Making It Possible for the brand through multiple channels

We implemented our approach for this brand using latest strategies:

Strategic Meta Ads designed to reach the right audience and drive measurable growth. Through continuous optimization and strategic scaling, Elanstore achieved:

  • 📈 Consistently strong ROAS across channels

  • 📈 Significant revenue growth year over year

  • 📈 Lower cost per acquisition (CPA)

Direct WhatsApp communication used to handle inquiries, send updates, and improve conversion rates through faster responses. We have used tools like Zoko for whatsapp automations.

Targeted email campaigns that increase engagement, and generated sales using advanced flows, Used Klaviyo email automations for this and generated over a limited time duration.

  • Meta ads to promote upcoming products and collections
  • Budget and bid optimization to improve ROAS
  • Continuous performance tracking and campaign optimization
  • Full-funnel paid ad strategy from awareness to conversions

Using The Right Platforms

Client's Testimonials

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Lilith moon Founder, Shamanic Yoga

EmergingAds team helped me with Paid ads and generated leads for my Online Yoga Coaching Business.
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Caterina Ciacatani Founder at Sixty Social Seconds

Generating over $20k + Per month for my courses and sold over my services to clients in different niche

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Mellissa Ricker Founder & CEO of Engineered to Scale

Piyush and his team helped me to grow the business in the early stages. Highly Skilled and knowledgeable team to work with.

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Micahel Dynan Founder at Design Mumbai

EmergingAds's efforts helped the client generate ticket sales through a focused digital campaign. The team was supportive, responsive.

Elan: Frequently Asked Questions

What is Elan Store and how did EmergingAds help?

Elan Store is an Indian online fashion and lifestyle brand. EmergingAds partnered with them for two years building a complete multi-channel marketing strategy that transformed their digital advertising into a scalable profit-driven growth engine.

What marketing services did EmergingAds provide to Elan Store?

We provided Meta Ads, Google Shopping Ads, retargeting, email marketing, social media management, content creation, and full performance optimization covering every aspect of Elan Store's digital marketing strategy.

How did Meta Ads grow Elan Store's online sales?

We ran targeted Facebook and Instagram campaigns featuring stunning product visuals, collection launches, and seasonal sale ads reaching fashion-conscious consumers across India and consistently driving strong online sales and revenue growth.

How did Google Ads contribute to Elan Store's growth?

We ran Google Shopping and Search campaigns that placed Elan Store's products directly in front of high-intent shoppers capturing ready-to-buy fashion consumers at the exact moment of purchase intent and driving consistent high-quality traffic and sales.

How did you recover abandoned carts for Elan Store?

We built strategic retargeting campaigns that re-engaged shoppers who browsed but did not complete their purchase delivering personalized product reminder ads with compelling offers that significantly improved conversion rates and recovered lost revenue.

How did email marketing help Elan Store retain customers?

We developed personalized email campaigns covering new collection launches, exclusive member discounts, and product recommendations keeping Elan Store's customer base consistently engaged and driving strong repeat purchase rates month after month.

How did you target the right fashion audience for Elan Store?

We built specific audience profiles targeting fashion-conscious consumers, online shoppers, and lifestyle enthusiasts across India — combined with lookalike audiences built from existing customers ensuring every ad reached the most relevant and highest-converting potential buyers.

How long did EmergingAds work with Elan Store?

EmergingAds partnered with Elan Store for over two years continuously optimizing their multi-channel marketing strategy, scaling successful campaigns, and delivering consistent revenue growth and strong return on ad spend throughout our partnership.

What results did Elan Store achieve with EmergingAds?

Elan Store achieved consistent month-on-month online sales growth, strong return on ad spend, significant cart recovery rates, high email engagement, and a large loyal customer base establishing themselves as a recognized fashion brand in the Indian e-commerce market.

Can EmergingAds do the same for other fashion or e-commerce brands?

Absolutely! Our proven multi-channel strategy that delivered two years of consistent growth for Elan Store can be built for any fashion, lifestyle, or e-commerce brand in India or globally delivering scalable sales growth and strong return on ad spend every single month.
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