5,000+ High-Quality Travel Leads in 60 Days With WhatsApp at the Core
Mad Over Maldives is a Maldives tour operator specialising in authentic island experiences and all-inclusive holiday packages. We built a combined Meta advertising and WhatsApp automation system that generated 5,000+ leads with a 6.2× ROAS making WhatsApp the highest-converting channel in their marketing mix.
Get Similar Results →
The Brief
Mad Over Maldives had social media presence and inbound interest but no systematic way to convert that interest into qualified travel inquiries at scale. Their target market (Indian women travelers aged 25-45) researches travel extensively on Instagram but doesn’t complete purchase journeys on landing pages.
Build a paid advertising system that generates consistent, qualified results and measurable growth for Mandela Travel.
How We Approached It
Audience Strategy
Built precise audience segments based on intent signals and behavioural data specific to this market and client type.
Creative Testing
Systematically tested multiple creative angles to identify what resonated most before scaling spend.
Conversion Optimisation
Built qualifying lead flows to ensure only genuinely interested prospects entered the funnel.
Retargeting System
Captured warm audiences who engaged but didn’t convert through structured retargeting sequences.
Before & After EmergingAds
| Metric | Before | After |
|---|---|---|
| Key Metric | Pre-EmergingAds baseline | Improved significantly |
| Cost Efficiency | Untracked / inefficient spend | Reduced substantially |
| Lead Quality | Unfiltered | Qualification-led |
Targeted Spend Outperforms Broad Reach
Narrowing audience targeting to high-intent segments improved both quality and cost simultaneously.
Creative Authenticity Drives Results
Real client content and genuine social proof consistently outperformed generic creative in engagement and conversion rate.
Warm Audiences Convert Better
Retargeting engaged users with specific offers consistently outperformed cold audience campaigns.
How we did it
Services behind this result
Frequently Asked Questions
What results did EmergingAds achieve for Mandela Travel?+
The full results are documented in the case study above, including exact metrics from the campaign.
Which advertising platforms did you use?+
We selected the most appropriate channels for this client’s audience, typically Meta Ads and/or Google Ads with retargeting sequences.
How long did it take to see results?+
Most clients see meaningful improvement within 30-60 days of launch, with compounding results from 90 days onward.
Can EmergingAds do the same for my business?+
Book a free 30-minute strategy audit and we’ll outline exactly what a properly built system would generate for your business.
Ready to Build Your Own Success Story?
Book a free audit and let’s map out what a properly built paid advertising system would generate for your business.
Real Brands. Real Results.
What founders and marketing leads say after working with us.
“Generating over $500k+ per month for my Kids clothing brand.”↑ $500K+ monthly revenue
“Generating over $20K per month for my courses.”↑ $20K+ monthly revenue
“EmergingAds helped me generate qualified leads for my Online Yoga Coaching Business consistently.”↓ Consistent qualified leads
“The audit found $4,200 per month in wasted spend across three Paid campaigns we assumed were performing.”↓ $4,200/mo wasted spend found
“The audit identified three structural problems in our Meta campaigns we had lived with for months.”↓ 44% cost per lead reduction
“Piyush and the team helped me grow my business in the early stages.”↑ Business scaled from early stage
“The EmergingAds team generated ticket sales for our event through a focused digital campaign.”▶ Event ticket sales delivered